One year of blogging… some things we have learned!


Wow, it is hard to believe ONE YEAR has gone by since we started our travel blog, Travels4Couples!  We have had a wonderful time working on the website and connecting with so many people.  This has been the ideal way to re-live our amazing trips around the world.  It has introduced us to a whole new world of travelers that have given us great tips on traveling and blogging.  We have learned many things along the way and thought this would be a good opportunity to share some of them!

It’s all about the pictures:  Of course it is always important to provide unique and quality content, but we have found our most successful posts also include our best photos.  We have tried to adapt to the way we create posts to this fact.  We are thinking about the quality of our pictures in addition to what we want to write about.  Here are some of the highlights of our past year in travel:

Relaxing in Bora Bora

Hilton Bora Bora Nui Resort & Spa

Doesn’t get more perfect that this! 🙂


Paris - Eiffel Tower

Maui Sunset

Maui - Sunset

Sandals Whitehouse Resort Jamaica

Sandals Whitehouse - Main Pool

Snorkeling Friends in Bora Bora

Snorkeling in Bora Bora

The Royal Edinburgh Military Tattoo

Royal Edinburgh Military Tattoo - Castle Lit Up

Find your niche:  It is too difficult to try and be everything to everyone, but if you can be a strong writer in a specialty area your brand will grow.  We have always traveled as a couple, so we have very little to contribute about solo travel.  However, we have a specific knowledge about what to do as a couple and the romantic aspects of a destination.  As a result, we try to write about things couples would be interested in and how they can find romance in the places we visit.  Of course, you can write about other things at times, but make your niche the focus of the majority of your posts.

Be a part of the community/ Use social media:  There is a big online community of travel bloggers on twitter and Facebook , etc.  They are very welcoming to newcomers and have weekly chat groups on twitter where they just enjoy talking travel (like #ttot, #expediachat, and #travex).  By building a rapport with some of these people, you can connect even further with them, including guest posts on each-others websites and if you are lucky they may even mentor you through the early steps of starting a blog!  We were helped along the way by fellow Canadian travel bloggers, The PlanetD, Traveling Canucks, and Barefoot Nomad.  A huge thanks to them for their advice and support!

Take advantage of the ability to schedule posts:  Life gets busy; there is no avoiding it, so there will be weeks where you do not have time to write or set up a post (especially if you are traveling).  The perfect solution (when you know these times are coming) is to set up a couple of posts you have been working on to be posted while you are occupied.  This is not something to do long term, as you will need to do other things with your website, like responding to comments, but it is a great solution for short term busy periods.

Don’t “settle” on advertising:  We have got all kinds of offers from people looking to put different kinds of advertising on our site, but most of it (especially early on) was undervaluing our value greatly.  It may seem exciting to get offers and you may want to jump at the chance to earn money, but it is important for you and the travel blog community to find out your value and not settle on anything.  To stay in good with travel bloggers, who we have found are a very welcoming community, you cannot undervalue the cost of advertising on your blog.  We were helped along the way and made sure to stick to our evaluation and eventually the appropriate offers came in!

There is always content, even when you’re not traveling:  We were a little worried about how we would come up with interesting and useful content when we were not on the road (as we both still have full time jobs), because there are long periods of time we are not traveling.  However, we have found it is not a problem coming up with original content, if you look at all aspects of helping people in the travel community (like this post for example).  We have found there is lots of advice that we can provide about travel to a destination or travel in general.

Overall, we have to say this whole experience over the last year has been a blast!  We look forward to continuing to share our travels with everyone and are happy to answer any questions people have for us!  As a reward for our efforts over the last year, we have decided to take a two week vacation from our website.  We will be lounging at a cabin in the Okanagan in British Columbia Canada.  See you in a couple of weeks!


Do you have any questions for us about blogging?  Do you have any advice to add to ours?  Please let us know in the comments below.


Some posts on our site, Travels4Couples, do allow us to make money. However, we do not sacrifice our integrity and only post those articles that match our brand and we feel would interest our readers.

14 Responses to One year of blogging… some things we have learned!

  1. Excellent post. I have been trying to get my blog up and running and have found your tips to be extremely helpful.
    Angela recently posted..How would you describe your state (country)?My Profile

    Angela July 30, 2013 at 8:32 am Reply
    • Hi Angela,

      Thanks for your comment! We are glad to be of any help we can for you. Let us know if you have any questions, and we will try to answer them.

      Evan and Tracy 🙂

      evan&tracy July 30, 2013 at 10:01 pm Reply
  2. Thanks so much for the lovely mention and congrats on 1 year!!! Looking forward to following your travels for the upcoming year.
    Nicole recently posted..It’s ain’t always pretty: Our flight from hell with Baby BMy Profile

    Nicole July 31, 2013 at 12:25 pm Reply
    • Hi Nicole,

      No problem, we were so glad to be able to work with you this year! We will definitely be keeping track of your travels as well; we love reading about your trips!

      evan&tracy July 31, 2013 at 9:07 pm Reply
  3. Congratulations guys, you are doing awesome and thank you for the shout out. It seems like you have figured out how to balance travel, work and blogging. Great advice, especially with regards to scheduling. Learning to schedule posts and tweets changed our lives. We didn’t have to be glued to our computers all the time and it allowed us to enjoy our travels. Here’s to another year!

    Deb July 31, 2013 at 5:13 pm Reply
    • Hi Deb and Dave,

      Thanks for the kind words! We are so happy to have been able to connect with you. We got so much good advice from you along the way that allowed us to continue on our blog. We couldn’t have done it without you!!

      Scheduling has definitely become our saviour many times along the way! Glad you liked the post.

      evan&tracy July 31, 2013 at 9:09 pm Reply
  4. Yay! You made it past the hardest part – year one complete! Congrats guys. We’re happy to hear that you’ve found us helpful and supportive – it validates a lot of what we do!
    Cam @ Traveling Canucks recently posted..From Floods to Forts – How Jodhpur Made an ImpressionMy Profile

    Cam @ Traveling Canucks July 31, 2013 at 8:43 pm Reply
    • Thanks for the encouraging words, Cam! We truly appreciated your (and Nicole’s) help throughout this year. It was nice to have someone to contact about issues that came up along the way ESPECIALLY when you respect what that person does so much!

      evan&tracy July 31, 2013 at 9:13 pm Reply
  5. Congrats you two! What a great accomplishment. Your photos are amazing ( especially those posted on this last article). Hope you can continue you blogging journey as long as you continue your journey around the world:) I was reading that last point about posting when you are not travelling….. What about a post about a stay-cation? Things to do near or at home to make it seem like a holiday. You may have done that already. I’ll go bck and check;)
    Anyways, congrats again!

    Janelle August 1, 2013 at 10:34 pm Reply
    • Thanks a lot Janelle! We are very happy about what we have been able to accomplish so far and are really looking forward to continuing this in the future. Your idea about a stay-cation is a great idea. I think we thought about this at one time, but have not done a post on this yet. This is such a good idea, we will have to steal it if you don’t mind ;).

      evan&tracy August 1, 2013 at 11:04 pm Reply
  6. Hi guys! Thanks so much for the kind mention. It’s wonderful to see you doing so well. We do have to admit to being a bit jealous of your trip to Bora Bora though 😉
    Micki & Charles (The Barefoot Nomad) recently posted..10 Of The Most Inspiring Websites For Aspiring Digital NomadsMy Profile

    Micki & Charles (The Barefoot Nomad) August 4, 2013 at 3:58 pm Reply
    • Thanks Micki and Charles! We are so happy that you have been able to help us to get to where we are today :). We hope you get to Bora Bora sometime soon, it is sooooo worth it!

      evan&tracy September 2, 2013 at 8:47 pm Reply
  7. Congrats on a year! Goes by fast and always so much to learn everyday! Enjoy your journey!

    samantha November 26, 2013 at 6:33 pm Reply
    • Thanks, Samantha! You are very right, it does go by VERY fast but it has been so fun exploring this blogging world. 🙂

      evan&tracy November 26, 2013 at 9:02 pm Reply

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